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Last year, Ford set a new industry record: It issued 152 safety recalls, almost twice the previous high set by General Motors back in 2014. More than 24 million vehicles were recalled in the US last year, and more than half—13 million—were either Fords or Lincolns. By contrast, Tesla issued 11 recalls, affecting just 745,000 vehicles.
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Credit: Pok Pok
The most obvious trend is continued growth in AI search usage. As more people discover tools like ChatGPT, Claude, and Perplexity, and as these tools improve their interfaces and expand capabilities, the percentage of information-seeking behavior flowing through AI models will increase. This doesn't necessarily mean traditional search engines will disappear, but it does mean the traffic pie is being redivided, with AI search claiming an expanding slice.